Smile Connect

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Privacy Policy






This privacy policy relates to this website: and served by:

Smile Connect, 14 Brunswick Terrace, Hove BN3 1HL and governs the privacy of those who use it. 

The purpose of this policy is to explain how we control, process, handle and protect your personal information whilst browsing or using this website, including your rights under current laws and regulations.  If you do not agree to the following policy, you may wish to cease viewing/using this website. 

Policy key definitions:

  • "I", "our", "us", or "we" refer to the business, Smile Connect
  • "you", "the user" refer to the person(s) using this website.
  • GDPR means General Data Protection Act.
  • PECR means Privacy & Electronic Communications Regulation.
  • ICO means Information Commissioner's Office.
  • Cookies mean small files stored on a users computer or device.                                                                                                         



Under the GDPR (General Data Protection Regulation) we control and / or process any personal information about you electronically using the following lawful bases.

Lawful basis: Consent

The reason we use this basis:  By agreeing to this privacy policy, along with our Terms and Conditions, you are giving us consent to process your personal information for the purposes intended.

Data retention period: We will continue to process your information under this basis until you withdraw consent or it is determined your consent no longer exists. You can withdraw consent at any time by emailing us at:

We only share your personal information with the following trusted third parties who help us provide our service to you:

  • an email marketing company we use, to help send you emails about Smile Connect events and services that may be of interest to you. 
  • a secure, online payment gateway, for taking credit card payments for subscriptions to Smile Connect

If, as determined by us, the lawful basis upon which we process your personal information changes, we will notify you about the change and any new lawful basis to be used if required. We shall stop processing your personal information if the lawful basis used is no longer relevant.




Under the GDPR your rights are as follows. You can read more here

  • the right to be informed;
  • the right of access;
  • the right to rectification;
  • the right to erasure;
  • the right to restrict processing;
  • the right to data portability;
  • the right to object; and
  • the right not to be subject to automated decision-making including profiling.

You also have the right to complain to the ICO [] if you feel there is a problem with the way we are handling your data.  We handle subject access requests in accordance with the GDPR.





We collect or process certain information or data about you, when you use 

This includes:

  • Questions, queries or feedback you leave, including your email address if you send an email to
  • Your name, email address, your IP address, and details of which version of web browser you used.
  • When you interact with Smile Connect on social media.
  • Photos of Smile Connect social events (with your consent)
  • Information on how you use the site, using cookies and page tagging techniques to help us improve the website.

This helps us to:

  • Improve the site by monitoring how you use it.
  • Respond to any feedback you send us, if you’ve asked us to.

We store your data on our secure servers in the UK and Europe. It may also be stored outside of Europe, where it could be viewed by our staff or suppliers. By submitting your personal data, you agree to this.




We are committed to protecting our users' data, however transmitting information over the internet is generally not completely secure and any data you transmit is at your own risk.




We may pass on your personal information if we have a legal obligation to do so.


LINKS TO OTHER WEBSITES may contain links to and from other websites. This privacy policy only applies to this website and doesn't cover other services and transactions that we link to.




If you go to another website from this one, read the privacy policy on that website to find out what it does with your information.





You can modify your personal information by logging into your account, then visiting the 'My Account' area of your Profile and changing your settings. If you wish to delete your account, you can also do this by visiting the 'My Account' area of your Profile. Alternatively, you can send us a request by email at





Like nearly every website, Smile-Connect uses cookies. How we use cookies: A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide you with a better website by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. 

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website. By accepting our Terms of Use, you agree to accept cookies. 






Under the GDPR, we use the consent lawful basis for anyone subscribing to our newsletter or marketing mailing list. We only collect certain data about you, as detailed in the "Processing of your personal data" above. Any email marketing messages we send are done so through an EMS (email marketing service provider).  An EMS is a third party service provider of software / applications that allows marketers to send out email marketing campaigns to a list of users.

Email marketing messages that we send may contain tracking beacons / tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as; times, dates, I.P addresses, opens, clicks, forwards, geographic and demographic data. Such data, within its limitations will show the activity each subscriber made for that email campaign.

Any email marketing messages we send are in accordance with the GDPR and the PECR. We provide you with an easy method to withdraw your consent (unsubscribe) or manage your preferences / the information we hold about you at any time. See any marketing messages for instructions on how to unsubscribe or manage your preferences.

Our EMS provider is:  When you registered, you subscribed to our email list. We hold the following information about you within our EMS system;

  • Email address
  • I.P. address
  • Subscription time and date

Smile-Connect will not send its members spam emails.                               Last updated: 28 August 2019